The new 3826 square foot ME+EM store located at 4-5 Marylebone High Street is a celebration of modern British design. It is the largest of the modern luxury label’s eight UK stores and is ME+EM’s first official flagship location.
The design concept honours the heritage of the building, which was previously occupied by a London & South Western bank. Existing architectural features, including the arched windows and original columns, have been preserved and turned into focal points. The tiled coffee tables, handmade in Valencia by Vaia, are finished in an emerald green glaze which pay homage to the iconic tiles and traditional charm of Victorian pubs and railway stations.
British design typologies are also found in the custom stone floor which merges a traditional Victorian chequerboard with the popular 1970’s ‘Crazy Paving’.
The store’s overall colour palette draws inspiration from Josef Albers’ iconic Homage to the Square series, embodying a harmonious yet dynamic interplay of tones. By blending neutral hues with mustard tones and incorporating diverse materials and textures, the palette mirrors the interplay of clashing textures that define ME+EM’s collections.
